Scheduled posts are automatically matched with already published posts based on their text similarity. This is useful if, for example, you want to publish a planned post directly via the social media channel (i.e. not automatically via Swat.io). The published post is then matched with the already existing post in the calendar and no duplicate is created.
What content is matched?
🛑 How do I turn off matching posts?
If this feature is not suitable for your workflow or if you want to post identical content several times, you can deactivate the matching of imported posts. You can find the corresponding setting in Settings > Publisher > Channels:
If you have any further questions, don't hesitate to contact our support team either via chat or via firstname.lastname@example.org!