With Swat.io, you can target individual Facebook posts to either a preferred or a restricted audience. You’ll find the corresponding options at the bottom of the composer when creating a post:
Preferred Audience
This feature allows you to define additional criteria to target your content more precisely – for example by age, education level or geographic location. To save time, your chosen settings can also be saved as a template and reused for future posts with just one click.
Restrictions
If you want to exclude certain audiences from seeing a post, you can use the “Restrictions” feature. Similar selection options as in the preferred audience selection are available here and you can also save your settings as a template for future use:
