Info: For any action that generates a ticket in Inbox, Swat.io relies on the respective social network to support this functionality via its API. As a result, there may be network-specific differences in which action actually triggers a ticket in your Swat.io Inbox.
✅ The following actions generate a ticket in Swat.io Inbox
Comments to photo posts
Comments to video posts
Comments to multi-picture posts
Comments to Boosted Instagram-Posts
Comments to Dark-Ads
Comments to posts in which your account was mentioned via @mention
Comments to IGTV (if the IGTV preview was shared in the feed)
Private messages and replies to private messages
Orivate replies to your IG stories
⛔ No ticket is generated for
Comments to Instagram stories
Note: We aim to implement new features into Swat.io in a timely manner. However, this is subject to the limitations of the social networks’ APIs, which may restrict certain functionalities.
Boosted Instagram-Posts
A “boosted Instagram post” is a regular post on Instagram that is promoted for a certain period of time for a fee to increase its reach. Instagram shows these posts to a larger and more targeted audience in order to generate more interactions, likes and comments. Comments on such posts are imported into Swat.io and marked as such in the inbox:
When you open the ticket in detail view, you will see the section “Promotion” on the right side above the activity log. For the relevant tickets, “Boosted” is highlighted in green there.
In the video, you can also see how to switch between organic and boosted comments. The reason for this is that once a post is promoted on Instagram, it receives an additional post ID. This allows us to separate the comments as follows:
Comments on the organic post remain linked to the original post ID and are created when users comment directly on the original post.
Comments on the promoted post, which has the additional post ID specifically for the promoted content, appear in the ticket with the corresponding Promotion label. These comments originate from the targeted advertising campaigns aimed at the extended and specifically selected audience.
Instagram Dark-Ads
Info: The possibility to display Instagram Dark Ads in Swat.io is restricted to our Medium-, Large- and Custom-packages. You can find more details on the packages and the included features here.
An “Instagram Dark Ad” is a targeted ad that does not appear on the advertiser's public profile. Instead, it is displayed to specific target groups based on their interests and habits on Instagram. These ads are not visible to everyone and are used to target specific markets or demographic groups. Tickets for these posts are marked as such in the inbox:
When the ticket is opened in detail, the “Promotion” section is visible in the ticket info on the right above the activity log. “Dark Ad” is highlighted in green for the relevant tickets.